I knew early on I loved projects. I’d dabble in different sports, arts and musical instruments when I was a child. I loved the feeling of fast paced change and having to adapt to something new. So it was only natural that I found myself working in a startup straight out of university. I loved working with close-knit teams who collaborated on projects outside of their typical role. It wasn’t marketers with marketers, sales with sales and devs with devs; it was everyone together working toward one common goal.
The early startup days are always the best right? Every experience is so new and exciting, and as a marketer you are free to release those creative juices. It’s the absolute best feeling in the world when you see a campaign you created spark conversations within a community that you’ve helped build from the ground up. There’s nothing quite like it. I did this for years and loved every minute of it - whether it was building a marketing strategy, creating engaging and meaningful content, or promoting a brand through different mediums. I worked with some of the largest brands in the world to startups in their first year of operations and everything in between. But all good things must come to an end to make way for something new and potentially better.
I have decided to use my years of experience working closely with startups and emerging companies to form Marketbound. Working with a talented network of designers, developers and, business development professionals, I want to focus my energy on helping startups create working strategies that approach marketing in the most optimal way.
So what can you expect from Marketbound? We are an evolving, agile, and determined team driving for success in the exact same way startups are. We understand the concept of engagement through authenticity and innovation, and refuse to build cookie cutter plans that are one size fits all, because let’s face it - your business just isn’t. Whether you want to focus on account based marketing for your B2B business, develop a content strategy to mesmerise your audience, or build a blueprint to get marketing efforts started in your organisation; Marketbound can do all that and more.
If you want to push boundaries and explore new marketing approaches that will impress and captivate your customers, Marketbound is your boutique company of choice. Don’t forget to sign up to our newsletter - you’ll get some great insights to help your business thrive.